Sony

Instagram carousel design

Relationship: Client work for Sony
Personal contribution: Graphic Designer · EN Copy Editor

Project facts

Relationship: Client work for Sony
Personal contribution: Graphic Designer · EN Copy Editor
Period: 07/2025
Context: Consumer electronics
Market and project language: EN / JP
Disciplines: Editorial systems · Social · Product storytelling
Capabilities: Social content / Editorial design / Campaign design
Tools: Figma

Context

The brief

Designed and copy-edited ordered Instagram carousel stories for Sony, translating detailed product, technology, retail and event source material into mobile-readable visual sequences.

View on original portfolio

Design outcome

I edited four complex product and event stories into ordered, mobile-readable carousel systems, with a clear copy hierarchy and consistent visual rhythm across the series.

Evidence basis: Qualitative outcome based on displayed work

Selected work

Sony / 07/2025

Approach

01 / Constraint

WH-1000XM6 story 01

Detailed product, technology, retail and event material needed to become ordered Instagram stories for a small screen.

Sony WH-1000XM6 social carousel 1 — 01WH-1000XM6 story 01

02 / Design decision

Cinema Line FX2 story 02

I edited the source material and English copy into clear sequences, establishing a hierarchy between headlines, features and supporting information.

Sony Cinema Line FX2 social carousel 2 — 09Cinema Line FX2 story 02

03 / Delivered work

SHIKAKU retail story 01

Four carousel series: WH-1000XM6, Cinema Line FX2, SHIKAKU and World Athletics. The FX2 slides show how detailed feature information sits beneath a clear headline.