Mitsubishi FUSO

Heritage and employer-brand content

Relationship
Portfolio work for Mitsubishi FUSO
Personal contribution
Creative Designer · Graphic Designer
Mitsubishi FUSO Super Great 1996 heritage carousel cover

Context

Problem or opportunity

Created digital content for Mitsubishi FUSO, combining an ordered Super Great heritage story with structured employer-brand social series.

Design outcome

A four-part Super Great heritage carousel sits alongside structured social series on working environments, women-focused initiatives and life-and-career support.

Evidence basis: Qualitative outcome based on displayed work

Approach

  1. Series architecture

  2. Historic-content hierarchy

  3. Brand consistency

  4. Social legibility

Deliverables

  • Four-part Super Great heritage carousel

  • Work-environment social series

  • Women-focused initiative series

  • Life-and-career support series