Mitsubishi FUSO
Heritage and employer-brand content

Context
Problem or opportunity
Created digital content for Mitsubishi FUSO, combining an ordered Super Great heritage story with structured employer-brand social series.
Design outcome
A four-part Super Great heritage carousel sits alongside structured social series on working environments, women-focused initiatives and life-and-career support.
Evidence basis: Qualitative outcome based on displayed workApproach
Series architecture
Historic-content hierarchy
Brand consistency
Social legibility
Deliverables
Four-part Super Great heritage carousel
Work-environment social series
Women-focused initiative series
Life-and-career support series
Selected work
Mitsubishi FUSO / Selected work
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